Insight:

Unfrosted: The Pop-Tart Story is a Netflix original film directed, co-written, and co-produced by Jerry Seinfeld, released in May 2024. It’s a quirky, satirical comedy that takes a highly fictionalized and farcical look at the creation of the Pop-Tart breakfast pastry in the 1960s

Objective:

Create a design for sugar packets featured in film Unfrosted: The Pop-Tart Story

Touchpoints:

Sugar Packets (Movie Prop)

I designed these sugar packets to copy the style of a 1960’s Holiday Inn Hotel in Michigan, also known as the origin of the Pop-Tart as we know it.