Chris Mitchell
Chris Mitchell
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VaccineNation

 

Problem

Every year, roughly 3 million people die from vaccine-preventable diseases, and countless more suffer lifelong disabilities

Solution

Vaccine Nation is a campaign dedicated to presenting the true information on getting your children vaccinated and fighting the global threat of vaccine hesitancy.

Touchpoints

  • Visual Identity

  • Poster Campaign

  • Social Media

  • Mobile Website

  • Testimonial Commercial Concept

  • Promotional Video

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Research And Visual Assets

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Awareness campaign

Our poster series focuses on displaying clear information and disputing fact from fiction, using simple graphics and clear statistics on the problem.

 
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Instagram campaign

Instagram and VaccineNation have collaborated to create an Instagram badge as well as a social media campaign to influence parents of young children to vaccinate thier children, by directly displaying the facts on the subject and tagging #VaccineNation

 
 
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Testimonial Video Concept

Testimonials from parents who were once Anti-Vaxxers but have now seen the error of their ways and have decided to speak up about it. This video gives insight from both sides of the issue and can inform parents to make the right decision.

 

Mobile website

VaccineFAQs is a mobile website that features informational statistics on vaccinations, and also allows users to look up vaccination centers for your children.

 
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