Problem
Every year, roughly 3 million people die from vaccine-preventable diseases, and countless more suffer lifelong disabilities
Solution
Vaccine Nation is a campaign dedicated to presenting the true information on getting your children vaccinated and fighting the global threat of vaccine hesitancy.
Touchpoints
Visual Identity
Poster Campaign
Social Media
Mobile Website
Testimonial Commercial Concept
Promotional Video
Research And Visual Assets
Awareness campaign
Our poster series focuses on displaying clear information and disputing fact from fiction, using simple graphics and clear statistics on the problem.
Instagram campaign
Instagram and VaccineNation have collaborated to create an Instagram badge as well as a social media campaign to influence parents of young children to vaccinate thier children, by directly displaying the facts on the subject and tagging #VaccineNation
Testimonial Video Concept
Testimonials from parents who were once Anti-Vaxxers but have now seen the error of their ways and have decided to speak up about it. This video gives insight from both sides of the issue and can inform parents to make the right decision.
Mobile website
VaccineFAQs is a mobile website that features informational statistics on vaccinations, and also allows users to look up vaccination centers for your children.
